My name is Liv Roe
I am a civic and political adviser, working with people who want to understand the political world their livelihoods sit in. I help them make sense of it so their next decision is a more informed one.
My background in advocacy spans over 20 years, starting from youth volunteering as a teenager, through political activism and not-for-profit governance, and most recently into elected office as a governor of Auckland Council. I am now based in Melbourne, Australia with my partner and a career's worth of political experience that I want to put to use for people who need it.
I bring a critical analytical lens to my work, built from decades of community service, and grounded academically in a Master of Political Science from Victoria University of Wellington. My analysis draws on international human rights frameworks, Australian and Aotearoa NZ law, and Pacific regional policy. If you want to understand the political world around your work, your community, or your life, I would love to hear from you.
I started this practice because I kept seeing the same gap from two sides.
Government relations and public affairs firms do robust work, but they serve big organisations with big budgets, and everyone else is left to figure out the political world on their own.
On the other side, the not-for-profits and advocacy organisations doing critical political work are often so far ahead of the conversation that they can lose touch with the people they are ultimately trying to help. They speak in policy language, they assume a baseline of political awareness, and the person who is just trying to get through the week does not see themselves in that world, even when that world is directly shaping theirs.
The small business owner in the town centre, the sole trader working from his kitchen table, the volunteer running a community sports club, they fall between the two. Too small for a government relations firm. Too removed from advocacy spaces to know what is happening or why it matters to them.
And then there are the individuals. The person who cares deeply but feels overwhelmed by a political world that moves faster than they can follow. The grandparent who wants to understand the causes their grandchildren hold dear so they can have a real conversation instead of talking past each other at the dinner table.
I am here to meet people where they are, whatever that looks like, and work from there.